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13
Dec

5 Tips to Help Negotiate a Deal

Let’s start off this blog post by stating the obvious – we can’t provide a complete negotiation course in one blog post. We can, however, give you some tips and techniques that are proven to help make your negotiations easier and more successful. Negotiation is the most important skill you can develop as a real estate investor. Think about it.

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8
Dec

Direct Mail vs Digital Marketing: Clash of the Titans

“Find out what works, and do more of that.” ~ Steve De Shazer  As a direct mail marketer, it is almost impossible to avoid this topic. This is our second visit to the same topic. Second, yes, we just couldn’t resist it! Our research revealed a lot more about each of these marketing methods, direct mail versus digital marketing. How do

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6
Dec

The Importance of CRM for Real Estate Investing

Successful real estate investing very much depends on maintaining a continuous flow of leads. Many new investors make the mistake of cutting back on their marketing once they find a good deal. Some would rather start shopping for materials at Home Depot for their fix and flip than keep the direct mail letters flowing or working on their internet marketing. There are

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30
Nov

How I raised myself from a failure to a lethal Direct Mail Ninja – Part II

“You are cruising along, and then technology changes, you have to adapt.” ~ Marc Andreessen In the first part of this series, I discussed some crucial elements of a great direct mail copy. It’s your copy that interacts with the potential lead, however, how that copy is delivered to your audience is an entirely different subject. I would be happy to believe that

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