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List Stacking with REsimpli

List Stacking with REsimpli

List Stacking

Knowing who to market to can help real estate investors save time and money – one valuable process to use is list stacking. If you’d like to learn more, you can also watch this helpful video, or watch our newest product update about list stacking and driving for dollars below:

List stacking is a process that narrows down a list of owners using set parameters to identify duplicate listings and build a more targeted marketing list of motivated sellers. 

Let’s start with some basic questions:

  1. What is list stacking?
  2. Should you use this method in your business?
  3. How do you stack a list?

REsimpli list stacking extracts your overlapping leads. The system will consolidate your starting number to a more targeted marketing list.

For instance, if your total number of leads from various sources was 11,000, the list stacking feature in REsimpli could reduce this to over 4,000.


By finding these overlaps, you avoid duplicating your marketing efforts for the same person. Why is this important or beneficial? You are saving money!

The targeted marketing list built by this process allows you to use your resources more efficiently. Resources that can be focused on skip tracing these motivated owners, calling them, and sending them handwritten notes.

Step-By-Step Using REsimpli

Using REsimpli is straightforward and can be completed in a few steps.

  1. Click add on the List Stacking page
  2. Click browse file on the Import List page
  3. Select the file to add
  4. Map columns (last name, first name, mailing address, property address)
  5. Name list
  6. Click Submit to upload the list

The uploaded list gets checked against USPS to validate addresses. The system will identify and indicate how many of those addresses are:

  • Valid
  • Invalid
  • Updated
  • Duplicates

At the end of this process, the various lists you started with are consolidated and you are still reaching every single person from your lists. All without duplicating your efforts.

Have any remaining questions? REsimpli has answers! Contact us with queries or to request a personalized demo today.