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3
Jan

Single Family Homes vs. Apartment Buildings

Warren Buffett, the third richest man on the planet, has a simple investment philosophy – ‘Invest in What You Know’. Don’t try to invest in businesses or other vehicles that have an overly complex business model. Keep everything simple. That way you can evaluate it easily and know right away if it is a winning investment. Apparently, this philosophy has

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1
Jan

Founder of reSimpli and MaxProperties starts his direct mail journey!

Hi Everyone! So starting with new year, I plan to start doing Direct Mail Marketing (DMM). As I am sure is the case with every market across the country, my market has gotten very competitive and in order to keep the deal flow going I am planning to start doing my own DMM. I am an active investor in Lake

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29
Dec

5 Reasons You Should be Using a CRM for Your Real Estate Business

“Customer service should not be a department, it should be the entire company.” ~ Tony Hsieh, CEO of Zappos If there’s one thing every realtor will agree on, it’s the fact real estate is all about relationships. In fact, every single activity carried out in promoting your real estate business has the same goal: to establish a relationship with your client. Communication

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21
Dec

3 Crucial Metrics Every Direct Mail Marketer Needs to Know

“You can’t manage what you can’t measure.” ~ W. Edwards Deming What was the first thing that came to your mind after reading the title? I bet it was response rate or for some, it could be conversion rate as well. While these two are crucial for measuring the effectiveness of your direct mail campaign, they do not offer you a complete

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