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6 Ways to Keep Your Seller Pipeline Full (Even in a Slow Market)

Posted on by Sharad Mehta

Slow markets punish random outreach. Systems keep pipelines full.

When deals get scarce, most investors double their hustle—more calls, more lists, more hours. But hustle alone doesn’t refill a pipeline; process does. The investors who survive slow markets aren’t the ones working hardest; they’re the ones running tight, repeatable systems.

That’s what this guide is about.

Six proven systems you can run every week to keep your seller pipeline full, even when leads slow down. Each one maps directly to a measurable KPI (new leads, contact rate, appointment set rate, and deals closed), and all of them live inside one platform built for real estate investors: REsimpli.

From smarter list pulling and skip tracing to drip follow-ups and KPI dashboards, this isn’t theory; it’s an operating manual you can plug into your business today. 

Let’s break down exactly how to turn process into profit.

tl;dr (Quick Summary)

  • Slow markets don’t kill deals—inconsistent systems do.
  • Build one new filtered seller list every week using absentee + equity + ownership filters.
  • Stack and segment lists so motivated sellers (appearing on multiple lists) rise to the top.
  • Respond within 30 seconds using Speed-to-Lead and CallAnswer AI.
  • Follow up forever with multi-channel drip campaigns that run for months.
  • Use Driving for Dollars as a structured lead source synced to your CRM.
  • Skip trace inside your CRM to avoid bad data and improve contact rates.
  • Run your pipeline like a business—daily task queues, weekly KPI reviews.
  • Every process lives in one platform: REsimpli.

1) Build Targeted Seller Lists That Don’t Run Dry

Build one new, tightly filtered seller list every week. Then stack it against last week’s to surface the highest-intent owners.

Slow pipelines usually trace back to one root cause: stale lists. When you’re pulling the same broad zip codes month after month, you’re just re-dialing the same people. The fix is precision—filters that keep new, qualified sellers flowing in every week.

Start by defining your ideal off-market seller profile:

  • Absentee owners with 40–70% equity who’ve held the property for 7+ years.
  • Single-family homes in mid-priced neighborhoods (avoid outliers).
  • Ownership type: individual or trust—LLCs often need separate skip tracing.

Each combination forms a “micro-list” that can last months. The goal isn’t quantity, it’s consistency: one fresh, laser-filtered list per week.

How to Do This in REsimpli

Inside List Builder with absentee, equity, and ownership length filters, you can:

  1. Pull nationwide property data filtered by absentee status, equity %, property type, and ownership length.
  2. Save your query as a Smart List. For example, “Absentee-60%+-SFR-7yr+.”
  3. Every Monday, clone last week’s Smart List and tweak filters (new ZIPs, higher equity band) to keep data fresh.

You’ll never run out of prospects because your lists regenerate dynamically without any CSV uploads or third-party logins.

Mini-Playbook: Do This in 10 Minutes

  1. Open List Builder → Choose Absentee = Yes, Equity = 40–70%, Ownership Length = 7+ years.
  2. Save it as “A-List-Week1.”
  3. Next week, duplicate → pull two new ZIPs → save as “A-List-Week2.”
    Then, stack both lists (we’ll cover that next) to find owners who appear in both. Those are your Tier-A opportunities.

Example: Math of Consistency

200 new records per week × 30% valid contact × 10% conversation × 5% appointment × 20% close = 0.6 deals/week (all from a single, consistent list cycle)

KPI to Track:

  • New leads added per week
  • Cost per contact

2) Stack & Segment So the Most Motivated Float to the Top

Slow markets punish random outreach. Systems, like stacked and segmented lists, make sure your best leads rise to the top.

Pulling lists is easy. Prioritizing them is where deals are made. When a seller appears on multiple distress lists (say tax delinquent, vacant, and absentee) that overlap signals motivation. If you’re calling everyone equally, you’re wasting dials on the least likely to sell.

List stacking filters for intent, not just inventory. It lets you merge, dedupe, and rank owners so you focus on the 10% that matters most.

How to Do This in REsimpli

Inside REsimpli’s CRM, stacking isn’t a spreadsheet chore, it’s built in.

  1. Import or pull multiple lists (absentee, tax delinquent, pre-foreclosure, code violation, etc.).
  2. Use List Stacking to automatically dedupe at the owner or property level.
  3. Tag overlaps by frequency—3× list hit = Tier A, 2× = Tier B, 1× = Tier C.
  4. Send Tier A records straight into call queues or drips.

Within minutes, you’ve turned raw data into a ranked motivation matrix—ready for your acquisitions team to hit first.

Mini-Playbook: Do This in 10 Minutes

  1. Stack last week’s “Absentee Equity” list with a new “Tax Delinquent” pull.
  2. In REsimpli, filter by owners appearing on 2+ lists.
  3. Tag them “Tier A” and push to your daily calling queue.

Pro Tip: Your Tier A list will typically yield 2–3× higher contact rates and 5× appointment conversions than unfiltered lists. That’s because overlap = pain, and pain = motivation.

What to Measure

  • Contact rate (calls connected ÷ attempts)
  • Appointments set from Tier A

By stacking weekly lists and tagging overlaps, you’re building a compounding database that gets smarter every time you add data. When others are cold-dialing everyone, you’ll be calling only the ones most ready to talk.

3) Win the First Conversation With Near-Instant Speed-to-Lead

If a lead can’t reach you in 30 seconds, they’ll call someone else. Automate speed-to-lead so your phone rings first.

In a slow market, response time becomes your biggest competitive edge. The seller who fills out five web forms isn’t waiting around for follow-ups—they’re talking to whoever calls first. Investors who respond in under a minute can double their contact rates and triple their appointments compared to those taking even five minutes longer.

That’s why every seller form, voicemail, or chat submission should instantly trigger a call. Seconds matter.

How to Do This in REsimpli

Inside REsimpli, the Speed-to-Lead system automates that first touch:

  1. When a new lead comes in from your website, ad, or landing page, REsimpli auto-calls them instantly.
  2. The call routes directly to your acquisitions rep (or round-robins to whoever’s available).
  3. If nobody picks up, after hours or during lunch, CallAnswer AI steps in to answer, qualify, and book the appointment.

The result: no missed leads, no voicemail black holes, no lost deals.

Mini-Playbook: Do This in 10 Minutes

  1. Go to Speed-to-Lead settings → connect your web form or inbound number.
  2. Set routing rules for your team (first available, round robin, etc.).
  3. Turn on CallAnswer AI for after-hours coverage.

From that point, every new lead is auto-called in seconds—day or night.

Example: The Math of Speed

Let’s say you generate 50 inbound web leads/month.

  • 40 answer when called within 60 seconds (80% connect rate).
  • 20 answer after 5+ minutes (40% connect rate).
    That’s double the conversations—just by automating response speed.

KPI to Track

  • Median response time (target <60 seconds)
  • First-call connection rate

When the market slows, the investors who respond fastest win. Speed-to-Lead gives you that advantage, and REsimpli builds it right into your CRM.

Start your free trial to set up instant lead routing and see how much faster your pipeline moves.

4) Follow Up Forever (Without Being Annoying)

Follow up forever. Most deals come after week four—set drips that run for months, not days.

A slow market doesn’t mean sellers aren’t motivated. It means they’re slower to act. The average off-market deal comes after 5–8 follow-ups, but most investors give up after two. That’s where automation wins—steady, polite persistence that keeps you top of mind without burning time or patience.

The goal isn’t to send more messages; it’s to stay relevant through context and cadence.

How to Do This in REsimpli

Inside REsimpli’s Automated drip follow-ups, you can design long-term, multi-channel sequences for every seller type.

Each sequence can include:

  • SMS for quick check-ins (“Still considering selling?”)
  • Email for updates or soft offers
  • Ringless voicemails (RVMs) to sound personal without interrupting
  • Direct mail postcards to re-engage cold leads
  • Task reminders for manual calls when replies come in

Create different tracks. E.g., New Cold, Warm But Busy, and Not Now.
You can also trigger campaigns based on last activity, list source, or tag so no one slips through the cracks.

Mini-Playbook: Do This in 10 Minutes

  1. Build three drip tracks:
    • New Cold: Day 0 call/SMS → Day 2 SMS → Day 7 email → Day 14 call → monthly postcard.
    • Warm But Busy: Weekly SMS → biweekly call → monthly RVM.
    • Not Now: Monthly SMS → quarterly call → annual postcard.
  2. Assign every lead a tag (A/B/C or list source).
  3. Let REsimpli handle the rest—your CRM will trigger messages, tasks, and even manual call reminders automatically.

Follow-Up Script (Example)

SMS Sequence Example:

  • Day 0: “Hi [Name], saw your property at [Address]—still thinking of selling this month?”
  • Day 2: “No rush at all, just checking in before we update our call list.”
  • Day 7: “We just bought one nearby at [Street]. Want a quick chat to see what we could offer?”

Phone Opener:
“Hey [Name], just following up from last week—no pressure at all. We’re buying a few homes in [Area] this month and noticed yours might fit. Still open to a quick chat?”

Example: Math of Long-Tail Nurture

Let’s say 100 leads go into your drips.

  • 40 reply within 30 days.
  • 15 re-engage after 90 days.
  • 5 close after 6+ months.
    That’s 20% more deals you’d never touch again manually.

KPI to Track

  • Reply rate
  • Re-engaged leads/month
  • Deals from long-tail nurture

One tool, one record, one timeline. Data → outreach → follow-up → deal should live in the same system. That’s why automated nurturing inside REsimpli matters—it keeps every conversation and every touchpoint connected to your seller pipeline.

5) Clean Data, Skip Trace Fast, and Make Contact

Bad data is pipeline cancer. Clean, skip trace, and verify before you burn dials.

You can’t close deals with numbers that don’t pick up. Inconsistent data like duplicate records, old owners, disconnected lines, etc. kills contact rates and wastes hours of calling. In slow markets, every dial costs time and money.

That’s why the best investors treat data hygiene and skip tracing as revenue activities, not admin work. The faster you can enrich, tag, and verify seller records, the faster you can turn lists into live conversations.

How to Do This in REsimpli

With REsimpli’s built-in skip tracing, data cleanup happens inside the CRM—no uploads, no extra vendors.

Here’s the 3-step flow:

  1. Select your stacked list or D4D tags inside REsimpli.
  2. Click Skip Trace—the platform instantly appends up to 10 phone numbers and 3 emails per record.
  3. Tag each record by result quality (e.g., Verified, Partial, or No Match).

You can launch calls, texts, or drips straight from those enriched records—turning fresh data into first contact in minutes.

Mini-Playbook: Do This in 10 Minutes

  1. Filter your Tier A list (owners on multiple lists or high motivation).
  2. Hit Skip Trace → review appended results → tag Verified.
  3. Add Verified contacts to your “Speed-to-Lead” or “Follow-Up Forever” sequences.

Within 15 minutes, you’ve taken raw CSVs and built a ready-to-dial list of motivated sellers—no third-party tools required.

Pro Tip: Always skip trace before your first dial, and verify results monthly. Bad data compounds quickly.

Example: even a 10% bump in valid contact rate from 40% to 50% can mean 20–30 extra conversations per thousand records.

KPI to Track

  • Valid contact rate
  • Attempts-to-conversation ratio

When your data, dialing, and follow-up all live in one system, your outreach becomes surgical. REsimpli’s skip tracing links data to action, helping you spend less time finding numbers and more time closing deals.

6) Run Your Pipeline Like a Business (Daily KPIs & Task Queues)

Every rep needs a daily queue; every business needs a weekly dashboard. That’s how pipelines survive slowdowns.

A full pipeline isn’t built on luck—it’s managed like an operation. Without measurable KPIs, your team ends up guessing which leads to call, which channels work, and why deals drop off. The smartest investors run their acquisition pipelines like sales organizations: every lead assigned, every call logged, every number tracked.

When markets slow, that discipline is what keeps deals flowing.

How to Do This in REsimpli

Inside REsimpli, the KPI dashboard and daily task queues give you complete visibility and control:

  1. The KPI Dashboard shows contact rates, appointment rates, cost-per-deal, and performance by rep or channel.
  2. Leaderboards and the daily productivity email highlight who’s hitting numbers and who needs coaching.
  3. You can set recurring task queues for each segment (Tier A/B/C) so every rep starts their day with a focused list of calls and follow-ups.

It’s not about micromanaging, it’s about creating consistency. You can’t improve what you can’t measure.

Mini-Playbook: Do This in 10 Minutes

  1. Create three queues: Tier A Follow-Up, New Leads (Speed-to-Lead), and Re-engagement.
  2. Assign each to your reps with daily call targets.
  3. End the week by reviewing the KPI Dashboard—adjust filters, refine lists, and spot bottlenecks.

Example: Weekly Pipeline Rhythm (Table)

DayActionKPI to Track
MonPull new lists → stack → tag Tier A → launch fresh dripNew leads added
Tue–ThuTwo 90-min call blocks on Tier A → SMS follow-ups for no-answersContact rate, Appt rate
FriReview KPIs → tighten filters → add D4D properties → extend dripsDeals/Month, ROI/Channel
Daily (Automation)Speed-to-Lead ON, after-hours CallAnswer AI activeMedian response time

Pro Tip: Hold a 15-minute Monday pipeline stand-up. Review last week’s contact rate, appointments set, new leads added, and deals in the next 30 days. Then commit to changing one thing and testing one thing that week. Small optimizations compound fast.

KPI to Track

  • Pipeline coverage (weeks)
  • Deals/month
  • ROI by channel

Running your seller pipeline like a business means operating from data, not instinct. With REsimpli, everything from list pulling to follow-up to KPI tracking happens in one place—no integrations, no spreadsheets, no guesswork.

Example Weekly Operating Rhythm (Copy-Paste System)

Slow markets reward investors who operate on rhythm, not emotion.
This simple weekly cadence keeps your seller pipeline consistent—no guessing, no downtime, no missed leads. Copy it, tweak it, and run it every week.

Weekly Pipeline Operating Rhythm

DayActionPrimary KPI
MondayPull new lists (2 ZIPs) → stack → tag Tier A → launch fresh dripNew leads added/week
Tuesday–ThursdayTwo 90-minute call blocks on Tier A → SMS follow-ups for no-answersContact rate
FridayReview KPIs → tighten filters → add D4D properties → extend long-tail dripsAppointments set / ROI by channel
Daily (automation)Speed-to-Lead ON → After-hours CallAnswer AI ONMedian response time

Why This Works

  • List → Stack → Skip Trace → Drip → Call → Review forms a closed data loop.
  • Your CRM stays clean, your team stays busy, and your KPIs tell you exactly what’s working.
  • Consistency compounds—200 new records a week equals more conversations, more appointments, and steady deals month after month.

This rhythm ties every major REsimpli feature together:

  • List Builder to source new leads weekly.
  • List Stacking to find overlaps.
  • Built-in Skip Tracing to clean and enrich data.
  • Drip Campaigns to automate nurture.
  • Speed-to-Lead and CallAnswer AI to handle inbound instantly.
  • KPI Dashboard to measure everything.

One tool, one record, one system. That’s how top investors keep their seller pipelines full (even in a slow market).

Conclusion: One System. One Source. One Full Pipeline.

Slow markets don’t kill businesses—inconsistent systems do.
 The investors who keep their pipelines full aren’t making 10× more calls or buying 10× more data. They’re just following one repeatable rhythm across every stage:

List → Stack → Skip Trace → Drip → Call → Measure → Repeat.

Every one of those steps lives inside REsimpli—the real estate CRM built for multi-state seller pipelines.
From list pulling and skip tracing to drip campaigns, driving for dollars, and KPI dashboards, it’s one connected loop designed to make sure no lead slips away.

When the next slowdown hits, you won’t be reacting—you’ll be operating.
Because your system already runs like a business.👉 Start your free trial (30 days on annual / 14 days on monthly) and build a pipeline that never runs dry.

The S.T.A.C.K. Framework: Stack Tax-Delinquent + Code + Vacant Lists, Dedupe, and Auto-Build Call Queues

Posted on by Sharad Mehta

TL;DR

  • This framework teaches real estate investors how to merge Tax-Delinquent, Code Violation, and Vacant lists into one clean, high-signal dataset — and then auto-build call queues inside REsimpli.
  • By combining these three distress signals, deduping at the owner/property level, enriching with skip tracing, and automating follow-ups through call and drip sequences, investors get more live conversations with fewer wasted dials.
  • S.T.A.C.K. = Source → Tag → Append → Clean → Kickoff
  • Stack first, then scale. Most investors scale bad data. We scale signal.

Why this framework matters

Every real estate investor has lists but few have systems.
Most teams pull Tax-Delinquent lists here, Code Violations there, and Vacants from another tool. They upload each to a CRM, blast them, and wonder why connect rates stay under 10%. The problem isn’t effort, it’s noise.

When you stack these lists the right way, noise turns into signal.
A property that’s tax-delinquent, vacant, and has a code violation is practically raising its hand saying, “Call me.” That’s the data gold REsimpli helps you uncover and act on instantly.

This guide walks you through The S.T.A.C.K. Framework — a repeatable, software-first system that takes your raw lists and transforms them into deal-ready, prioritized call queues:

  • Source: Pull Tax-Delinquent, Code, and Vacant lists from county or data portals (or inside List Builder).
  • Tag: Label by market, source, and recency window.
  • Append: Enrich with skip tracing (Skip Tracing) for phone numbers and emails.
  • Clean: Dedupe by owner/property, run USPS/NCOA hygiene, remove opt-outs.
  • Kickoff: Build ranked call queues, launch dialers, and enroll backups in drips — all in one platform.

It’s not theory. It’s an operating system for real estate investors who want to spend less time chasing cold data and more time talking to warm sellers.

“Speed beats volume. The right 100 calls out-convert the wrong 1,000.”

Why “Stacking” These Three Lists Wins Deals

Before automation, before dialing, before skip tracing — the biggest lever in lead generation is data quality. Stacking isn’t about adding more records. It’s about finding the overlap — where motivation compounds.

When a property appears on multiple distress lists, it sends a clear signal:
something’s wrong, and the owner’s likely ready to sell.

A Tax-Delinquent record means missed payments.
A Code Violation signals neglect or disrepair.
A Vacant tag means the property is sitting idle, burning costs.

Each one alone shows pain. Together, they scream opportunity.

And when you manage this process inside List Stacking, you don’t just combine spreadsheets — you create a live, dynamic intelligence layer that shows which leads deserve your first call.

Overlap = Signal: Why Tax-Delinquent ∩ Code ∩ Vacant Jumps the Line

Think of every list as a layer of motivation.
When a property shows up in all three, the probability of distress spikes. These triple-stack records consistently convert faster and cheaper than single-source leads.

That’s why the first rule of stacking is simple:

“If a record shows up on Tax-Delinquent + Code + Vacant, it gets called first.”

Here’s what each list contributes to the stack:

List TypeWhat It MeansWhere to PullSignal Strength
Tax-DelinquentOwner behind on property taxesCounty Treasurer / AssessorHigh – Financial Distress
Code ViolationsProperty cited for maintenance or safety issuesCity Code EnforcementHigh – Deferred Maintenance
VacantNo occupancy, USPS flagged inactiveUSPS, REsimpli List BuilderHigh – Owner Neglect

When these lists intersect, you’re no longer cold calling — you’re calling properties already in pain. That’s the power of list stacking.

Contact-Rate Math: Fewer Dials, More Contacts, Cleaner Data

Every bad record wastes time — wrong number, duplicate, owner moved, or someone else already bought it.
But once you dedupe and stack properly, your contact rate climbs fast.

Let’s put it in numbers:

DatasetContacts per 100 DialsCost per Deal (Est.)
Single-Source List8–12High
Double-Stack18–22Medium
Triple-Stack30–40Lowest

Stacked lists don’t just give you more conversations — they give you cleaner, faster ones.
That’s why teams using REsimpli’s unified data tools routinely see contact rates 2–3× higher than patchwork systems built on exports and Zapier zaps.

“One app. No duct-tape stacks. Pull, stack, skip trace, dial, and drip without exporting CSVs.”

The S.T.A.C.K. Framework (Step-by-Step)

The S.T.A.C.K. Framework is a repeatable 5-step operating system for building high-converting seller lists.
It’s built around one idea: stack first, then scale.
Most investors scale bad data. We scale the signal.

Below is the full breakdown:

S — Source

Pull three core lists that represent distress from different angles:

List TypeData SourceExport FormatMinimum Fields
Tax-DelinquentCounty Treasurer or Assessor portalCSVProperty Address, Owner Name, Mailing Address, APN, Delinquency Date, Amount Due
Code ViolationsCity Code Enforcement or Open Data PortalCSVProperty Address, Owner Name, Violation Type, Date Issued
Vacant PropertiesUSPS Vacancy Database, Utility Records, or REsimpli List BuilderCSVAddress, Owner, Mailing Address, Last Update

At minimum, your file should include:
Address, APN, Owner, Mailing Address, County, Source, Source Date, Last Activity, DNC Flag, Opt-Out Flag, Skip Trace Count.

Pro Tip: Export in UTF-8 CSV to avoid character mismatches during import.

Once imported, REsimpli’s List Stacking automatically identifies overlaps across lists and flags duplicates — no spreadsheets required.

T — Tag

Tagging is what turns raw data into a living, trackable asset.
Use consistent, human-readable tags to trace every lead’s origin and age.

Example naming convention:
TD|PHX|2025-Q3 → Tax Delinquent | Phoenix | Pulled in Q3 2025

Each record should carry:

  • Source Tag: TD, CV, or VAC
  • Market Tag: City, County, or Zip (e.g., PHX, MARICOPA)
  • Recency Tag: Quarter or Month of import
  • Activity Tag: Last outbound or inbound action

When REsimpli syncs these tags, every call queue, drip, and report becomes filterable by recency and source.

A — Append

Now it’s time to fill in the blanks.
Run a one-click skip trace inside REsimpli Skip Tracing to pull verified phone numbers and emails.
The system automatically adds them to the same record — no separate uploads.

Best practices:

  • Batch vs On-Demand: Batch for large lists (10K+), on-demand for daily leads.
  • Quality tiers:
    • 3+ verified phone numbers → high-quality contact
    • 1–2 valid phones → medium quality
    • 0 valid phones → push to Direct Mail fallback

Skip tracing inside REsimpli also auto-tags by match rate, giving you instant visibility into which leads are call-ready.

C — Clean

Cleaning separates professionals from amateurs.
Every dial, drip, or mail piece costs money — so you call clean data, not clutter.

Here’s the hygiene process every team should follow:

StepDescription
1. DeduplicateUse normalized Address + APN + Owner Name as the de-dupe key. REsimpli’s List Stacking automates this logic.
2. Address HygieneValidate using USPS CASS & NCOA. If you send mail, Direct Mail includes free NCOA cleaning.
3. Opt-Out / DNC CheckAutomatically suppress “Do Not Call” and owner-requested opt-outs. Never call them.
4. Bad Data RemovalDrop incomplete or duplicate rows; flag disconnected numbers.
5. Normalize OwnersMerge “John A. Smith” and “Smith, John A.” as one entity to avoid repeat touches.

Compliance first: Scrub against DNC/opt-outs. Follow TCPA and state wholesaling rules. Educational content only — not legal advice.

When you’re done cleaning, you’ll have one record per property, fully enriched, ready to dial or drip.

K — Kickoff

Now comes execution — turning your clean data into action.
Inside REsimpli, you can auto-build call queues, assign leads, and launch sequences in minutes.

Here’s the process:

  1. Queue Build: Create rules to prioritize triple-stacked leads (more below).
  2. Drip Enrollment: Auto-enroll uncontacted or low-score leads into Drip Campaigns.
  3. Speed-to-Lead: Enable instant callbacks for new inbound forms using Speed to Lead.
  4. Backup Channels: Use Direct Mail for leads with no valid phone match.

Within minutes, your list moves from static CSVs to dynamic call queues, synced across phone, SMS, and drips — all in one dashboard.

“One app. No duct-tape stacks. Pull, stack, skip trace, dial, and drip without exporting CSVs.”

Call Queue Logic

This is where your stacked data turns into action.
After you’ve sourced, tagged, appended, and cleaned, it’s time to prioritize who gets called first.

The rule is simple:

If a record shows up on Tax-Delinquent + Code + Vacant, it gets called first.

Stacked leads carry higher distress signals — and distress converts.
That’s why call queues in REsimpli aren’t just lists. They’re scored systems that push the right leads to the top automatically.

Below is the exact queue priority logic block used by advanced REI teams.
Paste this directly into your process sheet or internal SOP:

Queue Priority Score =

+3 if appears in all three (Tax-Delinquent + Code + Vacant)
+2 if appears in any two of the three
+2 if skip-traced & ≥3 phone numbers found
+1 if appears in one source only
+1 if owner-occupied = No (absentee)
+1 if last activity ≤ 90 days (recency tag)

−2 if DNC/opt-out

Then sort DESC by score; push top decile to manual dials; enroll the rest to drips.

This logic makes sure your most motivated sellers get human contact first — not lost in automation.
Inside REsimpli, once the list is sorted by score, it automatically pushes:

  • Tier 1 (Triple Stack): Manual dial first. Highest urgency.
  • Tier 2 (Double Stack): Send to dialer follow-ups or SMS-first outreach.
  • Tier 3 (Single Source): Add to Drip Campaigns or Direct Mail queue.

Example:

If a property is tax delinquent, code-violated, vacant, skip-traced with 3 numbers, and absentee, it instantly scores 9 points and enters Tier 1.
That lead should hit your phone team the same day.

Speed beats volume. The right 100 calls out-convert the wrong 1,000.

Scripts & Touch Plan

Once your queue’s ready, execution speed determines ROI.
Stacked leads have higher distress — which means you must sound informed, not generic. The tone should be empathetic but direct, acknowledging the signal without over-talking motivation.

Opening Line for Stacked Distress (Mandatory)

Every outbound rep should lead with this or a close variant:

“Hi [Name], this might sound out of the blue — I came across your property on [Street Name], and noticed a few updates on it recently.
I’m local, and I’m interested in buying properties that need some attention.
Is that something you’d consider talking about?”

This phrasing works because it’s:

  • Non-aggressive (doesn’t expose list source)
  • Neutral (“updates” instead of “violations”)
  • Conversation-focused, not script-focused

When you’re calling stacked distress (Tax-Delinquent + Code + Vacant), your goal isn’t to sell — it’s to verify intent and ownership clarity. Once confirmed, your CRM and follow-ups handle the rest.

3-Touch Fallback Plan

Even with high-signal leads, not everyone picks up the first time.
That’s why every REsimpli workflow should run this 3-touch fallback sequence before pushing a lead to automation:

  1. Dial: Manual or dialer call attempt (mark result).
  2. SMS: Send a short text immediately after a missed call:


    “Hey [Name], I tried reaching you about your property on [Street]. Is now a good time to chat?”

  3. Voicemail: If SMS is undelivered or ignored, drop a quick voicemail:


    “Hey, this is [Your Name]. I was reaching out about your property on [Street]. Call or text me back if you’re open to talking.”

If there’s still no response after 24–48 hours, the system should auto-enroll the lead into a drip follow-up.

Drip & Backup Automations

Inside REsimpli’s Drip Campaigns, your uncontacted or cold leads stay alive through scheduled SMS, ringless voicemails, and emails — without human effort.
For leads without valid phone numbers, trigger postcards or letters through Direct Mail, which includes free NCOA cleaning to prevent bad addresses.

“If a record shows up on Tax-Delinquent + Code + Vacant, it gets called first.”
Everyone else gets dripped, not dropped.

Call Team Tip:

Use Speed to Lead for every new inbound — especially from your website or forms.
The moment someone fills out a form or texts in, REsimpli auto-dials them within seconds.
That single setting can double your appointment rate.

For tone and cadence training, use REsimpli’s built-in call grading tools and review your reps’ approach. A simple reframe can mean one extra deal per week.

Want more sample dialogues?
Check out Cold Calling Scripts and Tips for Real Estate Wholesalers.

Metrics That Prove It Worked

You don’t need to guess whether your stack is working — your KPIs will make it obvious.
The S.T.A.C.K. Framework isn’t about feeling organized; it’s about producing quantifiable lift across your contact and conversion metrics.

Here’s what to track once your call queues go live in REsimpli:

MetricWhat It MeasuresTarget Range (after 4 weeks)Why It Improves
Contact Rate% of dials that reach a live person25–40%Stacked leads are cleaner and skip-traced; fewer bad numbers.
Appointment Set Rate% of live contacts that agree to an appointment10–20%Higher distress overlap = higher seller motivation.
Time-to-Live ContactAvg. time from list import to first real conversation<48 hoursSpeed to Lead calls new leads instantly.
Cost per DealAll-in cost (data, calls, drips) ÷ closed deals↓ 30–50%Less waste, fewer missed touches, tighter follow-up loops.

You’ll know your system’s working when your team starts talking to fewer people but closing more deals.

Example:

Before S.T.A.C.K.

  • 10,000 records → 800 contacts → 4 deals

After S.T.A.C.K.

  • 3,500 stacked records → 1,200 contacts → 6 deals

Same spend, 3× faster feedback.

How REsimpli Tracks It for You

You don’t need spreadsheets to measure progress.
REsimpli’s built-in KPI Dashboard automatically reports:

  • Dials vs. Contacts
  • Appointment Conversions
  • Call-to-Deal Ratios
  • Cost per Lead/Deal
  • Channel-level ROI

Those insights close the loop — from data to dial to deal.

“One app. No duct-tape stacks. Pull, stack, skip trace, dial, and drip without exporting CSVs.”

Mini Glossary

TermMeaning
APNAssessor’s Parcel Number – a unique ID for each property.
NCOANational Change of Address – USPS database for updated mailing addresses.
DNC/TCPADo Not Call / Telephone Consumer Protection Act – legal standards for outbound contact.
CASSCoding Accuracy Support System – USPS certification ensuring valid addresses.
StackingThe process of merging multiple distress lists (Tax-Delinquent, Code Violation, Vacant) to find overlapping high-signal properties.

⚠️ Compliance First

Scrub against DNC/opt-outs before dialing or texting.
 Follow TCPA and state wholesaling rules.
Educational content only — not legal advice.

Final Thought

Stacking is how serious investors separate noise from signal.
It’s the difference between chasing 10,000 cold records and working 1,000 that actually matter.

“Stack first, then scale.”With REsimpli, every piece — from List Builder to Skip Tracing, Speed to Lead, and Drip Campaigns — lives in one place. No exports. No duct tape. Just signal, speed, and deals.

A.C.C.U.R.A.C.Y. for Skip Tracing: How to Hit 60-80% Contactable Matches

Posted on by Sharad Mehta

Most real estate investors don’t lose money on bad deals that they lose on bad data.

You can pull thousands of records, pay for skip tracing, load them into a dialer… and still end up with half your calls going nowhere. Wrong numbers. Dead emails. Wasted minutes. Meanwhile, the investor who connects first, and connects often, wins the deal.

That’s where skip tracing accuracy comes in. Not the number of phone numbers returned, but the number of people you can actually reach. And while most teams hover around a 30–40% contactable rate, disciplined operators regularly hit 60–80% using a system built around process, not luck.

This guide breaks that system down into one simple framework, A.C.C.U.R.A.C.Y. used by top-performing REsimpli users to turn raw data into real conversations.

Each letter represents a part of the loop that drives consistency:

  • Audience & Address Hygiene
  • Coverage Depth
  • Compliance
  • Unification
  • Response Speed
  • Automation
  • Cadence
  • Yield

Together, they define how to structure your skip tracing, outreach, and follow-up operations to get more live connects per dollar spent.

Contactable Match Rate (explainer block)

Contactable Match Rate = # of leads with a confirmed working phone or email (live connect, SMS reply, or email engagement) ÷ total leads loaded.

Why it matters: Lists don’t pay until someone answers. A “matched” number means nothing until it turns into a conversation.

Skip tracing accuracy isn’t about the vendor; it’s about your system.

From how clean your lists are before tracing, to how quickly you respond after enrichment, every detail compounds your odds of getting a seller on the line.

By the end of this playbook, you’ll know exactly how to:

  • Diagnose what’s dragging your match rate down.
  • Build an internal process to improve it week over week.
  • Measure contactable yield like a true operator.

Let’s get into what skip tracing accuracy really means, and how to hit that 60–80% benchmark consistently.

What “Skip Tracing Accuracy” Really Means (and What It Doesn’t)

Most investors think skip tracing accuracy is about how many numbers you get back. It’s not.

If you send 1,000 property records to a tracing service and receive 3,000 phone numbers in return, that doesn’t mean your data is good — it means you just bought 3,000 chances to hit a working line. The real question is: how many of those actually connect?

The difference between “numbers returned” vs. “contactable matches”

Skip tracing vendors report a match rate based on how many phone or email results they append to your list. That’s not accuracy, that’s coverage. Accuracy starts when you verify those contacts through actual engagement.

A contactable match means you’ve confirmed at least one valid touchpoint

  • a live phone conversation,
  • a delivered and replied SMS, or
  • an email that opens and engages.

Everything else is noise.

Think of it like this: 

If 1,000 records yield 3,000 phones and you confirm 650 as live through connect or reply, your skip tracing accuracy (or contactable match rate) is 65%, not 300%. That’s the number that actually moves your deals forward.

Contactable Match Rate = Confirmed working phones/emails ÷ Total records loaded

And that’s the benchmark you can improve systematically, not by changing vendors every month, but by tightening the way you pull, clean, stack, trace, and follow up.

The 4 KPIs that move deals

Most teams track “calls made” or “numbers dialed.” The best operators track conversion physics, the small metrics that compound into deals closed.

Here are the four that matter most:

  1. Contactable % – The share of your list with a proven working contact (your real skip tracing accuracy).
  2. Connect % – Of those, how many turned into a live conversation?
  3. Appointment % – How many connects turned into booked calls or property visits?
  4. Cost per Contact – Total tracing + dialing spend divided by contactable matches (the real measure of efficiency).

When these four are measured weekly, you’ll spot bottlenecks before they become expensive. 

A low contactable % means your list or trace provider needs review. A weak connect % signals poor response speed or scripting.

Everything ties back to how precise and repeatable your A.C.C.U.R.A.C.Y. loop is.

A — Audience & Address Hygiene

Definition: Accuracy starts before you ever click “Skip Trace.” The cleaner and more targeted your list, the higher your eventual contactable rate.

Skip tracing is only as good as the data you feed it. A list full of outdated owners, missing ZIPs, and unstandardized addresses guarantees wasted traces and undeliverable calls. Before you enrich anything, you need a foundation of precision.

How to Do It

1. Pull only motivated segments.

Use a dedicated List Builder that filters by absentee status, ownership years, equity %, and property type. Avoid “everything lists” — trace only what’s likely to sell.

2. Standardize addresses.

Before uploading, run your list through USPS CASS or NCOA verification. This catches outdated owner moves and address typos before they multiply across databases.

3. Remove duplicates early.

If a property appears on multiple lists (say, absentee + code violations), merge by parcel ID or APN now. Every duplicate you trace inflates costs and skews match rates later.

4. Mark records missing key data.

Any entry missing ZIP, state, or owner name should be flagged for manual review. You can’t trace ghosts.

5. Set a hygiene cadence.

Rerun NCOA checks monthly. Owners move; data decays. The longer you wait, the lower your hit rate.

What to Measure

  • % of records passing USPS/NCOA check: Target 95%+ before tracing.
  • % of returned “bad numbers”: Should drop 10–15% after address cleanup.
  • Cost per usable contact: Downtrend = your hygiene system is working.

Pro tip: Most investors skip hygiene because it feels tedious — but that’s exactly why it’s a competitive edge. Every unverified address you trace is money thrown at the wrong door. Start your accuracy compounding before the trace, not after.

C — Coverage Depth

Definition: Skip tracing accuracy improves when each record is traced as deeply as possible — multiple phones, multiple emails, and verified owner lookups (even for LLCs and trusts).

You can’t connect with what you can’t reach. Shallow data (one number, one email) caps your ceiling long before your dialer ever starts. High-contact-rate teams focus on coverage per record, not list size — because 500 well-traced properties beat 5,000 weak ones every single time.

How to Do It

1. Use tracing sources with depth, not just speed.

Look for skip tracing systems (like REsimpli’s Skip Tracing) that return up to 10 phone numbers and multiple verified emails per owner. More channels = higher odds of a working contact.

2. Include LLC and trust lookups.

For non-individual owners, run entity resolution. Identify managing members, registered agents, or mailing addresses through public data or skip providers that handle corporate overlays.

3. Add alternate contact types.

Supplement phones with verified emails and social profiles (if available). SMS-only traces miss owners who reply by email first.

4. Segment results by confidence level.

Tier A (high match confidence) numbers first, Tier B later. This reduces wasted dials and prioritizes the data most likely to connect.

5. Re-trace stale lists quarterly.

Data ages. New phone connections appear every month. Refresh coverage on your most profitable list types instead of always buying new ones.

What to Measure

  • Average phones/emails per record: Aim for 6–10 phones, 2+ emails.
  • % of records with ≥1 confirmed working phone: 60–80% is realistic.
  • Cost per verified contact: Monitor drop as coverage improves.

Pro tip: Don’t confuse “bulk” with “depth.” A 100,000-record list traced shallowly can produce fewer real conversations than a 10,000-record list traced right. Quality contact coverage — especially with LLC and trust data — is the multiplier most investors overlook.

C — Compliance

Definition: Skip tracing accuracy means nothing if your outreach violates the law. Staying TCPA- and DNC-compliant protects your business and ensures your contact rate translates into legitimate conversations—not penalties.

Compliance isn’t just a checkbox—it’s a trust multiplier. Every call, text, or email you send must be permission-aware, scrubbed, and documented. Teams that systemize this once never have to fear fines or bad PR again.

How to Do It

1. Automate DNC scrubbing on every import.

Use REsimpli’s built-in DNC tagging to automatically flag numbers listed on national or state Do Not Call registries before outreach begins.

2. Respect scrubbed numbers, always.

Never call or text a scrubbed number—no exceptions. Tag and suppress them system-wide so they never appear in dialer queues.

3. Capture and honor opt-outs immediately.

When someone texts “STOP” or requests removal, REsimpli automatically records that event. Ensure your team never manually re-engages that record.

4. Centralize compliance logs.

Store DNC tags, opt-out timestamps, and consent notes under each contact record. If an audit ever occurs, your data trail will speak for you.

5. Train your team monthly.

Most violations happen from ignorance, not intent. Include a five-minute compliance refresh in every sales meeting.

What to Measure

  • DNC violation rate: Must stay at 0%.
  • Opt-out capture rate: 100% (every request logged and honored).
  • Percentage of records scrubbed pre-campaign: Track weekly to ensure automation runs consistently.

Compliance Note

Always respect DNC and TCPA rules.
Tag and suppress scrubbed numbers system-wide.
Capture and honor opt-outs on first request.
Compliance isn’t optional, it’s part of operational excellence.

Skip trace for free natively inside REsimpli, and route all results into Drip Campaigns automatically. This ensures every record gets contacted instantly without exports or manual uploads.

Pro tip: Investors who say “compliance slows you down” rarely last long. The pros bake it into automation once and move faster because they know every number dialed is safe, clean, and callable.

U — Unification (List Stacking & Dedupe)

Definition: Unification means combining every data source—tax delinquent, code violation, vacant, absentee—into a single, deduped, signal-rich master list before you skip trace.

Inconsistent data is the silent killer of skip tracing accuracy. If the same property appears on three lists under slightly different owner names or addresses, you’ll pay three times to trace the same lead—and burn dials chasing duplicates. A unified list creates one version of the truth for outreach, follow-up, and reporting.

How to Do It

1. Stack your lists before tracing.

Use REsimpli’s List Stacking feature to merge all your raw lists (absentee, probate, code violations, etc.) into one master file.

2. Dedupe by multiple keys.

Match records by parcel number/APN + address + owner name. This triple-check ensures you don’t trace the same property twice under different spellings.

3. Tag motivation overlaps.

When a property appears on more than one list, tag it as “High Signal.” Multiple motivators (e.g., tax delinquent + code violation) increase the likelihood of distress and deserve higher call priority.

4. Prioritize repeats in your queue.

After skip tracing, push “High Signal” leads to the top of your dialer or SMS queue. They often connect faster and convert at a higher rate.

5. Feed updates back weekly.

As new lists come in, stack and dedupe again. Fresh data doesn’t stay clean for long—maintain your single source of truth continuously.

What to Measure

  • Dedupe Rate: Track % of total records removed as duplicates (expect 5–15%).
  • Repeat Conversion %: Reappearing leads should close at 1.5–2× your average.
  • Cost per Unique Contact: Downtrend shows improved efficiency.

Pro tip: Every duplicate in your system is a leak—double tracing, double dialing, double spend. By stacking before tracing, you remove friction and turn skip tracing into a precision operation instead of a guessing game.

R — Response Speed

Definition: Response speed is how fast you reach out once a new lead or trace result hits your system. The faster you call or text, the higher your connect and appointment rates — and the lower your cost per deal.

Even perfect data decays by the hour. Every minute between enrichment and outreach is another chance for a competitor to get there first. That’s why top-performing investors obsess over “speed-to-first-touch.” It’s not about volume — it’s about velocity.

How to Do It

1. Trigger instant calls or texts on new leads.

Set up Speed to Lead inside REsimpli to auto-call or SMS new web, form, or campaign leads within seconds. Fast contact builds trust and captures intent while it’s fresh.

2. Use smart routing for inbound leads.

Send calls to available reps instantly — or use CallAnswer AI to respond when no one’s free. Never let a first touch hit voicemail.

3. Acknowledge every lead automatically.

An automated SMS acknowledgment (“Got your info, we’ll call shortly”) stops cold leads from drifting while your rep gets ready.

4. Aim for a 15–60 second first call window.

Industry data proves response within the first minute can double connect rates. Build automations backward from that SLA.

5. Grade and tighten response consistency.

Use CallGrade AI to evaluate how quickly reps pick up and how effectively they open calls. Small lags kill deals.

What to Measure

  • Median Time-to-First-Touch: Under 60 seconds is elite.
  • Connect Rate on First Attempt: Target 40–50%.
  • Appointment Rate per 100 Contacts: The truest test of your team’s reaction time.

Pro tip: You can’t buy “motivation” — you can only capture it faster than others. Speed is a controllable advantage. Automate it once, and every future lead benefits forever.

A — Automation (Drips & AI)

Definition: Automation turns skip tracing accuracy into actual appointments. It ensures every traced contact gets followed up — consistently, intelligently, and without relying on memory or spreadsheets.

Even the best list and fastest response mean little if you don’t follow up. Most sellers don’t respond on the first call or text. Automation keeps your name in front of them until they’re ready — across SMS, email, ringless voicemail, and even AI-driven conversations.

How to Do It

1. Set up multi-channel drips.

Inside REsimpli’s Drip Campaigns, build sequences that combine SMS, email, RVM, and follow-up tasks. Mix timing and tone — personal early, professional later.

2. Trigger drips automatically after tracing.

Once a list is enriched, push it into a “Skip Trace Follow-Up” campaign. Every new contact should immediately enter a pre-built sequence.

3. Use AI agents to scale conversations.

Let AI Agents like CallAnswer AI and Conversational AI handle inbound leads, grade calls, and auto-book appointments. They never forget or fatigue.

4. Score and route hot replies.

LeadScore AI inside REsimpli ranks which replies deserve manual attention first — saving reps from chasing cold texts.

5. Re-engage quiet leads.

Schedule 60-day and 120-day reactivation drips for unresponsive contacts. Many deals revive months after initial contact.

What to Measure

  • Reply Rate per Drip Step: Should improve 10–15% after automation setup.
  • Appointments per 100 Contacts: Core success metric for drips + AI synergy.
  • Follow-Up Completion Rate: Target 100%; automation should leave no lead untouched.

Pro tip: Automation isn’t about replacing people — it’s about giving them leverage. The investor who automates first contact, follow-up, and lead grading will always outpace the one who “reminds themselves to call back tomorrow.”

C — Cadence (Attempt Strategy)

Definition: Cadence is the rhythm and frequency of your outreach — the exact sequence of calls, texts, emails, and mail touches that turns skip tracing data into real conversations.

Most teams lose deals not because their data’s wrong, but because their follow-up is random. They call twice, send one text, and move on. High-yield investors use intentional, finite cadences that maximize contact attempts without crossing compliance lines.

How to Do It

1. Build a 21-day outreach rhythm.

Plan for 12–15 touches across multiple channels. Front-load the first week (3–5 calls) while motivation is hot, then taper into lighter drips.

2. Interleave channels.

Mix phone, SMS, and email. Some sellers respond only by text; others only by call. A blended cadence increases your odds without feeling pushy.

3. Drop a physical mailer mid-sequence.

Around day 7–10, send a postcard or letter via Direct Mail. It’s a subtle credibility touch that revalidates the address and stands out when digital messages fail.

4. Use “intelligent pausing.”

When you confirm a bad number or receive a “not interested,” pause automation immediately. Respectful disengagement protects your sender reputation and compliance.

5. Recycle cold leads with a longer cycle.

After 21 days of no response, push contacts into a long-term 90-day re-nurture drip — light touches that keep you top of mind without spamming.

What to Measure

  • Touches-to-Connect Ratio: How many attempts before a live reply (aim for 4–6).
  • Channel Contribution: % of connects from call vs. SMS vs. email.
  • Drop-off Rate: Where most leads disengage — fix bottlenecks there.

Pro tip: Treat cadence like a scientific experiment — not a guessing game. Small timing tweaks (e.g., shifting call #3 from afternoon to evening) can lift connect rates 10–20%. Consistency beats aggression every time.

Y — Yield (Track, Learn, Tighten)

Definition: Yield is your scoreboard — the percentage of traced leads that become contactable, and ultimately, profitable. It’s the single metric that reveals whether your skip tracing process is improving or leaking.

Most investors trace lists blindly, call until burnout, then move on to a new source. But without measurement, there’s no learning—and without learning, there’s no compounding accuracy.

How to Do It

1. Create a weekly scoreboard.

Track the core metrics that define operational success:

  • Contactable Match % = confirmed working contacts ÷ total records.
  • Connect % = live conversations ÷ contactable.
  • Appointments per 100 contacts.
  • Cost per Contact = total tracing + dial costs ÷ contactable.
  • Time-to-First-Touch (median seconds).

2. Segment by list type.

Compare yield for absentee, probate, tax-delinquent, and code-violation lists. You’ll quickly see which list sources deliver the highest ROI.

3. Refine by cadence step.

Measure replies per step in your outreach sequence. If step #3 (second call + SMS) converts best, double down there instead of extending the sequence endlessly.

4. Prune what doesn’t move the needle.

If a list or sequence fails to increase yield after two cycles, replace it. Operational discipline > emotional attachment to sunk costs.

5. Feed learnings back into the loop.

Every improvement in hygiene, coverage, or cadence compounds. Review results weekly, adjust monthly, and document changes inside your CRM so new team members can replicate success.

What to Measure

  • Overall Contactable Match Rate: Target 60–80% consistently.
  • Week-over-Week Improvement: 2–5% lift is realistic.
  • ROI by List Type: Highest yield = your top acquisition channel.

Pro tip: Skip tracing yield isn’t static — it’s a living system. The moment you stop tracking, your accuracy starts slipping. Treat it like a financial KPI: measure, audit, and optimize relentlessly.

Example Math: From 42% to 68% Contactable in 3 Weeks

Let’s say you start with 1,000 property records from a mix of tax-delinquent and absentee-owner lists. You upload them straight to a dialer without cleaning or stacking.

Here’s what typically happens:

  • You trace 1,000 records → get 3,000 numbers.
  • Only 420 leads (42%) have a working phone or email.
  • After 2 weeks, your team has 15 live conversations and 2 appointments.

Now, let’s apply the A.C.C.U.R.A.C.Y. framework step by step and see how small changes multiply yield:

Week 1 — Audience & Hygiene + Coverage

  • Clean the list through USPS/NCOA verification and remove duplicates (10% of data).
  • Use a deeper skip tracing source that includes LLC lookups and multiple phones/emails.
  • Contactable matches jump from 42% → 56%.

Week 2 — Unification + Speed

  • Stack your lists and dedupe across all sources (reduces overlap by another 8%).
  • Route new leads through Speed to Lead automation for instant calling and SMS.
  • Connect rate rises from 18% → 33%.

Week 3 — Automation + Cadence

  • Push every non-responding record into Drip Campaigns for scheduled texts, emails, and ringless voicemails.
  • Drop one direct mail touch mid-cycle for unreachable owners.
  • Contactable match rate climbs to 68%, with connect rates holding strong at 30%+.
MetricBefore (Week 0)After (Week 3)Change
Records Traced1,0001,000—
Contactable Matches420680+260
Contactable %42%68%+26 pts
Live Connects75210+180%
Appointments1233+175%
Cost per Contact$3.10$1.85↓ 40%

The result?

No new list purchases. No new vendor contracts. Just process discipline.

By improving data hygiene, enriching coverage depth, and tightening cadence, you added 260 more reachable sellers to your funnel—without increasing spend. That’s what skip tracing accuracy looks like in action.

Pro tip: Most investors chase “more data.” Smart operators chase better processes. You can’t control how many numbers a provider returns — but you can control how efficiently you turn those numbers into live connections.

Playbooks You Can Steal Today

Skip tracing accuracy isn’t just about data — it’s about what you do with it after you get the numbers.
Here are practical playbooks you can plug straight into your system today.

21-Day Cadence Playbook

Below is a proven rhythm designed for high contact rates without over-saturating your list. Adjust timing slightly based on your market hours, but stay consistent.

DayActionChannelGoal
Day 1Call ×2 attempts + SMS follow-upPhone + SMSImmediate response window
Day 2Morning call + short SMSPhone + SMSSecond chance while interest warm
Day 3Personalized emailEmailCapture non-responders
Day 5Call + voicemailPhoneVoice presence and recall
Day 7Send mailer via Direct MailPhysical mailReinforce legitimacy
Day 9SMS + email comboSMS + EmailMulti-channel check-in
Day 12Call attempt (evening slot)PhoneDifferent timing test
Day 15SMS follow-upSMSLight nudge
Day 18Email re-engagementEmailLow-pressure reminder
Day 21Final call attempt + voicemailPhoneClose the loop

Total touches: 12–15
Average touches-to-connect: 4–6
Expected connect rate improvement: +15–25% vs. random outreach

Script Starters (Steal & Personalize)

Use these short, disarming openers. They’re designed for connection — not confrontation.

First Call Opener:
 “Hi [Name], this is [You] — I’m calling about [address]. We work with owners in your area; did I catch you at a bad time?”

First SMS:
 “Quick one about [address]. If you’re open to a quick call this week, reply YES and I’ll schedule.”

First Voicemail:
 “Calling about [address]. I’ll text you details — call or text back when convenient.”

Keep scripts conversational. Avoid corporate intros (“I’m with XYZ Investments…”). Sellers respond better when they feel it’s local and human.

When to Drop Out

If a record remains unreachable after 21 days and all channels have been exhausted:

  • Tag it as “Cold – Recycle”.
  • Push it into a 90-day light-nurture drip (1 text or email per month).
  • Re-run skip tracing every quarter for fresh data.

Persistence wins, but efficiency compounds.

Pro tip: Consistency matters more than creativity. Don’t rewrite your scripts every week — track metrics, tweak one variable at a time, and scale what converts.

How REsimpli Runs It All (No 10-App Chaos)

You don’t need five tools, three zaps, and a spreadsheet to run skip tracing well.
You just need one connected system that handles everything from list pull to AI follow-up — without leaks, lag, or manual uploads.

That’s the difference between hobby-grade operations and professional accuracy.

How It Works in One System (REsimpli)

1. Pull & clean data

Use List Builder to target motivated segments — absentee, probate, or code violations — and automatically run USPS/NCOA hygiene.

2. Stack & dedupe intelligently

Consolidate lists with List Stacking to merge and tag overlapping records before tracing.

3. Trace with built-in coverage depth

Run Skip Tracing directly inside REsimpli. It returns multiple phones and emails per record, already tagged and ready for outreach.

4. Automate outreach instantly

Push new contacts straight into Drip Campaigns — SMS, email, and voicemail sequences that run automatically while your team focuses on live calls.

5. Respond in seconds

Pair your outreach with Speed to Lead to auto-call and text every new inbound lead within 15–60 seconds.

6. Let AI handle the heavy lifting

REsimpli’s AI Agents answer calls, grade performance, and even book appointments — so no lead slips through.

7. Track & tighten yield

Use KPI dashboards to measure contactable match %, connect %, and cost per contact weekly. Stop guessing and start improving systematically.

Systems Paragraph: Why Unified > Fragmented

Running skip tracing across disconnected apps (Batch for tracing, Mojo for dialing, Zapier for drips) creates invisible data loss.

You can’t fix what you can’t track — duplicates multiply, DNC logs get missed, and reporting lags behind reality.

In a unified system, every update — from “wrong number” tags to new call notes — syncs instantly across your CRM, dialer, and drip sequences. No leaks. No lag. Just accuracy compounding automatically.

Measurement Paragraph: How to Keep Score

Build a weekly yield dashboard.
Track five metrics:

  1. Contactable Match %
  2. Connect %
  3. Appointment %
  4. Cost per Contact
  5. Time-to-First-Touch

Every Monday, review and prune the weakest list or step. If something doesn’t lift yield within two weeks, kill it and reallocate. Accuracy compounds through measurement, not hope.

See how Skip Tracing works inside REsimpli.

Conclusion: Run the Framework. Track the Yield. Win the Deals.

Skip tracing accuracy isn’t a guessing game — it’s a system.

Every investor pulls lists. Few build the loop that converts those lists into live conversations. The difference between 40% and 80% contactable matches comes down to how tightly you run your A.C.C.U.R.A.C.Y. process:

  • Clean lists before tracing.
  • Go deep on coverage.
  • Stay DNC clean.
  • Stack and dedupe everything.
  • Call fast, follow up automatically, and track results weekly.

No one hits 100%, and that’s fine. What matters is consistency — knowing your contactable match rate and improving it week after week.

With REsimpli, that loop runs inside one platform: from data hygiene to skip tracing, AI follow-up, and performance tracking.
Fewer tools. Fewer leaks. More connects.

Run the framework on your next list and track yield weekly — your skip tracing accuracy will rise automatically. Start Free Trial and see how the A.C.C.U.R.A.C.Y. framework works end-to-end inside REsimpli.