Ever had that moment where you see a missed call from a seller, and your stomach just drops?
I know that feeling all too well.
A seller finally picks up the phone and calls you, and then…silence.
Maybe they left a voicemail, maybe they didn’t. Either way, that window of opportunity is shrinking fast.
At first, I didn’t think much about missed calls – I’d just move on to the next lead. But over time, I realized that those unanswered calls were potential deals slipping through the cracks.
So I built a system to make sure no opportunity goes to waste.
When a seller calls, that’s when they’re most motivated. That’s your shot.
First thing I do is check the voicemail.
If it’s just a “stop contacting me” message, I move them to a dead lead list and move on.
But if they’re even remotely interested, I call back immediately. No hesitation. Speed makes all the difference in this game.
Let’s say I call back, and they don’t pick up. That’s where I set up a situational drip campaign based on what I know:
The first two weeks are critical; I reach out frequently, sometimes within minutes of missing the call. Then, over time, I gradually scale back to weekly, biweekly, and monthly follow-ups.
Most investors drop leads too early. I don’t. Some sellers take months to come around, but when they do, I’m the one they remember.
Once I do connect, I focus on qualifying.
And here’s a small trick that’s helped me a lot: I always collect an email and mailing address in that first call.
Why?
Because now I have multiple ways to stay in touch, even if they go dark.
Over the years, I’ve learned that most deals don’t fall through because of price. They fall through because of weak follow-up systems.
Here’s where I focus:
I’ve seen it happen over and over—sellers call, leave a voicemail, and then disappear.
I’ve had sellers call back weeks, even months later, simply because I stayed on their radar.
If I hadn’t automated my follow-ups, I would have lost deals I didn’t even know I had.
Success in real estate isn’t about getting lucky. It’s about having a system that catches every lead before it slips away.
I’ve refined mine over the years to work on autopilot, so I never lose a deal just because I missed a call.
And trust me, when you stop leaving money on the table, your business (and your bank account) look a whole lot different.
Try this process the next time you miss a call. You’ll be surprised at how many deals you can still save.