Real Estate Direct Mail Templates That Actually Work (Free Scripts Inside)

Most direct mail campaigns fail before they even hit the mailbox. Why?

Because the message doesn’t resonate.

In this guide, we’ll give you plug-and-play direct mail templates that top investors are using to get responses and deals. Whether you’re mailing absentee owners, inherited properties, or tired landlords, these templates will cut through the noise.

Plus, we’ll show you how to send them using REsimpli’s automated mail workflows.

Related: Direct Mail Marketing for Real Estate Investors: The Ultimate Guide

Best Direct Mail Templates for Real Estate Investors

Absentee Owner Letter

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Hi [First Name],

I hope this message finds you well. I’m reaching out because I’m looking to buy a home in [Neighborhood] and noticed your property at [Property Address].

If you’ve ever thought about selling, I’d love to make a no-obligation cash offer, no agent fees, no repairs needed.

You can call or text me directly at [Your Phone Number].

Sincerely,  

[Your Name]  

 Vacant or Distressed Property Postcard

Front:

Thinking of selling that vacant house on [Street Name]?
I’ll buy it AS-IS. No repairs. Fast close.

Back:

Call [Phone Number] or scan this code to get a no-obligation cash offer.

Use QR codes to increase mobile conversions (REsimpli lets you track QR scans too).

How to Use These Templates in REsimpli

• Upload your list or pull one with the built-in List Builder
  
• Choose a template (postcard, letter, or handwritten note)
  
• Customize variables like name and address
  
• Launch your campaign and automate follow-ups via SMS/email

CRMs can be incredibly helpful in ensuring smooth operation and statistical success in direct mail initiatives. There are some other factors and steps needed to ensure the success of a direct mail process. Get a detailed guide here.

Final Tip

Rotate between 2–3 templates to avoid “mailer fatigue” and improve response rates over time.

Need help customizing your campaign?